of this suit, the plaintiff had issued a legal notice to the defendant on 02.11.2020 which has been marked as Ex.P9. As seen from the legal notice(Ex.P9), the plaintiff had requested the defendant to cease and desist using the word mark 'PREMIUM' and the plaintiff has categorically stated in the said notice that the defendant has copied the plaintiff's trade mark 'PREMIER ' An undated reply has also been received by the plaintiff's counsel from the defendant's counsel, which has been marked as Ex.P4. As seen from the said reply, though the defendant contends that they have been extensively selling their products by using the word mark 'DOLPHIN PREMIUM', they have not given specific dates with regard to the usage. Admittedly, they have not obtained any registration for their word mark 'DOLPHIN PREMIUM'. Admittedly, they are also using the word mark 'DOLPHIN PREMIUM' which is phonetically and visually similar to that of the plaintiff's trademark used for tissue paper business. Though the defendant contends that they have applied for trademark registration for the brand name 'DOLPHIN' under Application No.3504003, dated 04.03.2017 under Class 16, admittedly, they have not applied for registration in respect of